Compress WebP Images for LinkedIn Ads
LinkedIn ad images target professional audiences with high purchase intent. Well-optimized images maintain the quality standard expected in professional B2B advertising contexts. Modern image format developed by Google offering 25–35% smaller files than JPEG/PNG at equivalent visual quality. Use ImageSmith to compress your WebP images to the ideal file size for LinkedIn Ads — target under 5,120KB for optimal performance. Processing is fully browser-based — no server uploads.
Recommended format
JPEG
Max file size
5,120KB
Dimensions
1200×627 (Sponsored Content), 100×100 (Sponsored InMail logos)
✓Sponsored Content images: 1200×627 pixels, under 5MB
✓Single image ads: minimum 400×400 pixels
✓Carousel ad images must be 1080×1080 square
✓Professional, clean imagery performs best with LinkedIn audiences
Compress WebP for Other Platforms
Compress WebP for LinkedIn Ads — FAQ
LinkedIn Ads works best with images under 5,120KB. Recommended dimensions: 1200×627 (Sponsored Content), 100×100 (Sponsored InMail logos). ImageSmith can compress WebP images to any target size in seconds.
LinkedIn Ads primarily supports JPEG, PNG. Converting to JPEG is recommended for best compatibility.
Upload your WebP image to ImageSmith, set a target size under 5,120KB, and compress. Sponsored Content images: 1200×627 pixels, under 5MB
LinkedIn Sponsored Content images should be 1200×627 pixels under 5MB. Carousel ads need 1080×1080 (square). Use professional, clean imagery for the best performance with B2B audiences.