Compress PNG Images for websites

Web image optimization is one of the highest-impact improvements for site speed, Google Core Web Vitals scores, and organic SEO rankings. Lossless image format that supports full alpha transparency. Best for logos, graphics, and images requiring sharp edges. Use ImageSmith to compress your PNG images to the ideal file size for websites — target under 200KB for optimal performance. Processing is fully browser-based — no server uploads, no privacy risk.

Recommended format

WebP

Max file size

200KB

Dimensions

Match display dimensions — use responsive images with srcset

Target under 200KB for hero/banner images, under 100KB for thumbnails
Use WebP or AVIF for the best compression-to-quality ratio
Implement lazy loading: add loading="lazy" to non-critical images
Use Next.js Image component or similar for automatic optimization

Compress PNG for Other Platforms

Compress PNG for websites — FAQ