Compress JPEG Images for Mailchimp

Mailchimp email campaigns require properly sized, email-safe images. Optimized images improve email deliverability, load faster in all email clients, and increase engagement rates. The most widely used lossy image format, ideal for photographs and complex images with millions of colors. Use ImageSmith to compress your JPEG images to the ideal file size for Mailchimp — target under 10,240KB for optimal performance. Processing is fully browser-based — no server uploads, no privacy risk.

Recommended format

JPEG

Max file size

10,240KB

Dimensions

600px wide for email body, 1200×600 for header banners

Email content area is 600px wide — design at 600px or 1200px (2× Retina)
Keep individual images under 200KB for fast email loading
Avoid WebP — Outlook does not support it in emails
Test emails across clients (Gmail, Outlook, Apple Mail) before sending

Compress JPEG for Other Platforms

Compress JPEG for Mailchimp — FAQ