Compress BMP Images for Google Ads

Google Display Ads require images in multiple specific sizes. Properly optimized ad images load faster across the Google Display Network and maintain quality at all display sizes. Uncompressed Windows bitmap format with very large file sizes. Not suitable for web use without compression. Use ImageSmith to compress your BMP images to the ideal file size for Google Ads — target under 150KB for optimal performance. Processing is fully browser-based — no server uploads, no privacy risk.

Recommended format

JPEG

Max file size

150KB

Dimensions

1200×628 (landscape), 1200×1200 (square), 300×250 (rectangle)

Responsive Display Ads accept up to 15 images in various sizes
Landscape: 1200×628 minimum, Square: 1200×1200 minimum
Logo images must be square with 1:1 ratio at 128×128 minimum
Keep ad images under 150KB for fastest Google Display Network delivery

Compress BMP for Other Platforms

Compress BMP for Google Ads — FAQ