Compress BMP Images for Facebook Ads
Facebook ad images must meet specific size requirements and file limits for each placement. Optimized images perform better across Facebook, Instagram, Messenger, and Audience Network. Uncompressed Windows bitmap format with very large file sizes. Not suitable for web use without compression. Use ImageSmith to compress your BMP images to the ideal file size for Facebook Ads — target under 30,000KB for optimal performance. Processing is fully browser-based — no server uploads.
Recommended format
JPEG
Max file size
30,000KB
Dimensions
1200×628 (feed link ads), 1080×1080 (square ads)
✓Feed ads: 1200×628 (landscape) or 1080×1080 (square)
✓Stories ads: 1080×1920 for full-screen vertical format
✓Text overlays must cover less than 20% of the image area
✓Use high-contrast images that stand out in the news feed
Compress BMP for Other Platforms
Compress BMP for Facebook Ads — FAQ
Facebook Ads works best with images under 30,000KB. Recommended dimensions: 1200×628 (feed link ads), 1080×1080 (square ads). ImageSmith can compress BMP images to any target size in seconds.
Facebook Ads primarily supports JPEG, PNG. Converting to JPEG is recommended for best compatibility.
Upload your BMP image to ImageSmith, set a target size under 30,000KB, and compress. Feed ads: 1200×628 (landscape) or 1080×1080 (square)
Facebook feed ads should use 1080×1080 (square) or 1200×628 (landscape). Stories ads need 1080×1920. Keep files under 30MB. Minimize text overlay to less than 20% of the image.