Compress AVIF Images for Pinterest
Pinterest is a visual discovery platform where tall, high-quality images drive the most saves and clicks. Properly formatted pins increase reach and referral traffic significantly. Next-generation image format based on the AV1 video codec. Offers superior compression to both WebP and JPEG. Use ImageSmith to compress your AVIF images to the ideal file size for Pinterest — target under 20,000KB for optimal performance. Processing is fully browser-based — no server uploads, no privacy risk.
Recommended format
JPEG
Max file size
20,000KB
Dimensions
1000×1500 (2:3 ratio preferred), 1000×2100 maximum
✓Vertical images (2:3 ratio) perform 60% better on Pinterest feeds
✓High-contrast images with bold text overlays get more saves
✓PNG for text-heavy graphics, JPEG for photographs
✓Avoid images with very light backgrounds — they blend into the feed